Inks and Ivory – Hero Section Redesign & Site Refinement
Role: Visual & UI Designer
Tools Used: Webflow, Figma, Capcut

The goal for this project was simple but bold: create impact.

The client for Inks and Ivory didn’t want messaging or meaning in the hero section — just a striking visual that captures attention instantly. To deliver on this vision, I designed and animated a 3D liquid-inspired shape that morphs and flows as the user lands on the site. The animation was crafted to feel fluid and organic, subtly nodding to the brand’s name — Inks and Ivory — without being overly literal.

Beyond the hero, I also made a series of minor but meaningful adjustments throughout the site to improve consistency, alignment, and overall polish. This process gave me hands-on experience with Webflow, allowing me to better understand its capabilities for building and refining high-impact websites.